ST. LOUIS (September 2nd, 2026) — Integration Controls, a leader in hidden technology and connected living through smart home automation, today announced the grand opening of its experiential technology design center at10164 Watson Road, St. Louis, MO 63127 with a two-day open house designed for both industry professionals and the public.
The celebration begins with an exclusive trade partner preview on Friday, October 2, from 4:00–7:00 p.m., welcoming builders, architects, interior designers, realtors, and their clients for an immersive tour of the new space. The design center will then open to the community on Saturday, October 3, from 10:00 a.m.–2:00 p.m., where homeowners, neighbors, and families are invited to explore the latest in connected home technology, along with light bites and family-friendly activities.
With over two decades of providing elevated home technology services in the St. Louis region, Integration Controls now showcases how seamless and beautiful everyday living can be through better design and smarter technologies. Visitors can experience immersive media rooms, whole-home audio, intelligent lighting, automated window treatments, high-performance networking, and integrated home control systems working together in a realistic residential environment. At the same time, visitors can explore digital possibilities through Integration Controls’ new planning tool, Shop the Look.
Rather than imagining what a smart home can do, or how it looks, the Open House allows guests to experience first hand what it looks, sounds, and feels like when every system works together effortlessly. Available at integrationcontrols.com, Shop the Look helps homeowners explore different levels of smart home technology—from common, everyday brands for everyday rooms, to fully-customized automation systems for luxury homes—while visualizing what fits one’s budget and lifestyle, before scheduling a consultation.
"Shop the Look gives people a great place to begin their smart home journey online, but nothing compares to experiencing the technology in person," said Jamie Briesemeister, CEO of Integration Controls. "Our new design center was built to answer one of the most common questions we hear from clients: 'What does this actually feel like in a home – and what does it cost?' These open house events allow anyone who is curious to see, hear, and experience the possibilities firsthand. Plus, it’s our invitation to the people of St. Louis to experience our commitment to client service, elevated design, and integrated technology.”
Guests attending either open house can enjoy:
· Live demonstrations throughout the design center
· Guided introductions to the Shop the Look experience
· One-on-one conversations with the Integration Controls design team
· Interactive exhibits showcasing integrated home technology
· Family-friendly activities during Saturday's community event
· Food, refreshments, and exclusive giveaways!
Both events are free to attend. For moreinformation or to reserve a spot, click here, or reach out to Vickie Hayden at vhayden@integrationcontrols.com.
Integration Controls provides thoughtfully designed technology solutions that simplify and enhance everyday living for homeowners and businesses. Through a design-first approach to system engineering, exceptional customer service, and award-winning support after installation, the company creates customized automation solutions that seamlessly integrate lighting, entertainment, audio, video, networking, shading, and environmental controls. Every system is tailored to improve the comfort, functionality, and enjoyment of the spaces where people live and work. For more information, visit integrationcontrols.com.
Come see the technology that disappears into the architecture — lighting, shades, audio, and theater, all live in one space.